The "LUNAR LOTUS" symbolizes the journey from the moon to discover the details of Macau, the land of the lotus flower. Based on the theme, the design team used a series of imaginative geometric images, misvision design and rotational symmetry to delicately integrate Macau's world heritage into the moon box packaging; the stylish and contrasting colour palette redefines the brand's oriental charm and elegance. The team also used bamboo as the packaging material for the gift box to highlight the traditional culture of the Mid-Autumn Festival, and the gift bag is made of a special recyclable paper. The project illustrates Mandarin Oriental, Macau's young, hip and innovative side, which is closely linked to traditional Chinese culture and Macau's world heritage, and constantly seeks to explore the possibilities of interaction between Eastern aesthetics and diverse cultures.
| Client | MANDARIN ORIENTAL |
| Year | 2022 |
| ART DIRECTOR | Kun Lam |
| DESIGNER | Kun Lam |
| ILLUSTRATOR | Kun Lam |
| PHOTOGRAPHY | Rex Chang / A2 studio |
| Scope | Packaging design |
The "LUNAR LOTUS" symbolizes the journey from the moon to discover the details of Macau, the land of the lotus flower. Based on the theme, the design team used a series of imaginative geometric images, misvision design and rotational symmetry to delicately integrate Macau's world heritage into the moon box packaging; the stylish and contrasting colour palette redefines the brand's oriental charm and elegance. The team also used bamboo as the packaging material for the gift box to highlight the traditional culture of the Mid-Autumn Festival, and the gift bag is made of a special recyclable paper. The project illustrates Mandarin Oriental, Macau's young, hip and innovative side, which is closely linked to traditional Chinese culture and Macau's world heritage, and constantly seeks to explore the possibilities of interaction between Eastern aesthetics and diverse cultures.
