LUNAR LOTUS MOONCAKE PACKAGING
LUNAR LOTUS MOONCAKE PACKAGING

Inspired by the poetic journey from moon to earth—where celestial wonder meets Macau’s lotus-strewn landscapes—the LUNAR LOTUS collection reimagines tradition through avant-garde design. The team crafted a visionary lunar box, weaving Macau’s UNESCO World Heritage elements into its structure through geometric abstraction, rotational symmetry, and playful optical illusions. A bold, contemporary color scheme revitalizes Eastern elegance, while sustainable bamboo and recyclable paper materials pay homage to Mid-Autumn Festival rituals.

 

More than a packaging project, LUNAR LOTUS embodies Mandarin Oriental, Macau’s dynamic spirit: deeply rooted in Chinese tradition yet unafraid to innovate. It bridges celestial poetry and earthly craftsmanship, inviting the world to rediscover Macau’s cultural soul—where East-meets-West aesthetics ignite infinite creative dialogues.

Client MANDARIN ORIENTAL
Year 2022
ART DIRECTOR Kun Lam
DESIGNER Kun Lam
ILLUSTRATOR Kun Lam
PHOTOGRAPHY Rex Chang / A2 studio
Scope Packaging design