Project fii was born in Macau in 2022 from Klaus Leong's passion for exceptional coffee. With years of dedicated coffee expertise, Leong established this specialty coffee brand with a singular mission: to make truly remarkable coffee accessible and understandable to all.
At Project fii, coffee isn't just a product - it's our entire world. We obsess over every step of the journey, from seed to cup, roast to brew. With radical transparency, we magnify and perfect each element of the coffee-making process, inviting our guests to experience specialty coffee in its purest form. This uncompromising attention to detail creates more than just a drink - it delivers a complete coffee revelation, where every sip tells the story of craftsmanship, precision, and passion.
Client | PROJECT FII |
Year | 2022 |
ART DIRECTOR | Kun Lam / Dan Ferreira |
DESIGNER | Kun Lam / Reina Loi |
PHOTOGRAPHY | Zero Yeung |
Scope | Packaging design, Visual Identity |
Project fii was born in Macau in 2022 from Klaus Leong's passion for exceptional coffee. With years of dedicated coffee expertise, Leong established this specialty coffee brand with a singular mission: to make truly remarkable coffee accessible and understandable to all.
At Project fii, coffee isn't just a product - it's our entire world. We obsess over every step of the journey, from seed to cup, roast to brew. With radical transparency, we magnify and perfect each element of the coffee-making process, inviting our guests to experience specialty coffee in its purest form. This uncompromising attention to detail creates more than just a drink - it delivers a complete coffee revelation, where every sip tells the story of craftsmanship, precision, and passion.